Delivering “The Yet Set” Website Redesign in Record Time 🚀
I recently worked with Nicole Reap to revamp The Yet Set website — just in time for her book launch. In one week, I redesigned her GHL site, optimized it for SEO, added backend automations, and styled it with custom CSS to bring her playful brand to life.
Bringing The Yet Set to Life
I recently had the chance to work with Nicole Reap on redoing her website for The Yet Set — a fun, growth mindset brand focused on helping kids build confidence and resilience. The project had a tight turnaround — just one week before her book launch — but we made it happen!
From GHL Limitations to Custom Design
Nicole’s site was built on GoHighLevel (GHL), which is great for functionality but not always for creative freedom. To really make her brand shine, I used custom CSS to give the site a softer, more playful look that fit the theme of The Yet Set. Think vibrant gradients, rounded shapes, and typography that feels friendly and encouraging.
Building for Function and Feel
Beyond the visuals, I also set up backend automations to make the site more efficient. From resource downloads to workflows that connect with her audience, everything was designed to make managing her launch smooth and simple. I also did some general SEO optimization so the site would have a better foundation for visibility once it went live.
The One-Week Sprint
Nicole needed everything done in a week — and we pulled it off. By keeping a tight feedback loop and focusing on essentials first, I was able to deliver a complete redesign, automation setup, and SEO pass all within that timeframe. Seeing her reaction (“It looks fantastic!”) made the long hours totally worth it.
Final Thoughts
This project was a perfect reminder that with the right workflow and communication, you can create something amazing — even under pressure. Huge thanks to Nicole for trusting me with such an important part of her launch!